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How to Build a Social Media Marketing Strategy from Scratch

Social Media Marketing / Oct 12, 2017

How to Build a Social Media Marketing Strategy from Scratch

When you are just starting out something new, it’s normal to have some hesitation, some doubts and even fear. But if you follow the right way, after some trial and error, you eventually become skilled at it. The same scenario can be true for social media marketing. Social media marketing ...


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5 Social Media Marketing Tips for B2B Companies

Social Media Marketing / Oct 06, 2017

5 Social Media Marketing Tips for B2B Companies

Social media is not just a medium for B2C brands which connect with their customers and offer them exciting discounts and offers in return for engagement and loyalty. It’s a key marketing medium for B2B companies as well. In fact, in today’s digital age, B2B companies absolutely need to use ...


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Twitter Is Testing Out a Lengthened 280 Character Limit

Social Media News/ Twitter / Sep 27, 2017

Twitter Is Testing Out a Lengthened 280 Character Limit

It’s the most talked about change that has always been speculated upon. Will Twitter take off the character limit? Will it destroy Twitter completely if it does? Or will people love this change and love the freedom of making longer tweets? These are some of the questions that have ...


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5 Reasons Why You Need to Use Facebook Live in Your Brand Marketing

facebook/ Social Media Marketing / Aug 23, 2017

5 Reasons Why You Need to Use Facebook Live in Your Brand Marketing

The year 2016 was very innovative in terms of video marketing and it introduced a lot of new options including the live video. Twitter’s Periscope, Meerkat and Facebook Live were the main competitors in the live stream broadcasts. But towards the end of 2016, it became clear that Facebook ...


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3 Underrated Ways of Bringing Traffic to Your Brand Website

Social Media Marketing / Aug 21, 2017

3 Underrated Ways of Bringing Traffic to Your Brand Website

People advertise their brands through traditional marketing to increase their audience and sales. They create Facebook, Twitter, Instagram and other social media profiles for social media marketing to achieve that same goal. Some even go the extra mile of setting up Google ads as well. All of these methods ...


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How to Choose the Best Social Media Platform to Market Your Brand

Social Media Marketing / Aug 07, 2017

How to Choose the Best Social Media Platform to Market Your Brand

With social media marketing becoming a major marketing source in the last decade for small and large businesses alike, it’s safe to say that most of the people have acknowledged its power. While there are many brands who have failed to achieve greatness with social media marketing, there are ...


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Why Your Employees Need to Be on Social Media

Social Media Marketing / Aug 01, 2017

Why Your Employees Need to Be on Social Media

You must have seen articles on the internet telling you that you need to personalize your brand. That if you keep being a constant sales pitch, always talk about your products or services and almost sound like a robot, it will not do you good in your social media marketing campaigns. ...


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3 Content Marketing Tips for More Sales

Social Media Marketing / Jul 24, 2017

3 Content Marketing Tips for More Sales

Content marketing has become an integral part of business activities nowadays. It's kind of become a trend to create meaningful and engaging content in order to get recognition. Which is why it has become a necessity for every business to include content marketing in their marketing strategies. With the popularity of content ...


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