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How to Build a Social Media Marketing Strategy from Scratch

Social Media Marketing / Oct 12, 2017

How to Build a Social Media Marketing Strategy from Scratch

When you are just starting out something new, it’s normal to have some hesitation, some doubts and even fear. But if you follow the right way, after some trial and error, you eventually become skilled at it. The same scenario can be true for social media marketing. Social media marketing ...


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7 Halloween Marketing Ideas for Small Businesses 2017

Social Media Marketing / Oct 10, 2017

7 Halloween Marketing Ideas for Small Businesses 2017

Holiday season is now here and you need to implement it in your marketing strategies if you are in social media marketing. It stands especially true for small businesses because holiday season can turn out to be insanely profitable if you play your cards right. The first holiday to ...


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5 Social Media Marketing Tips for B2B Companies

Social Media Marketing / Oct 06, 2017

5 Social Media Marketing Tips for B2B Companies

Social media is not just a medium for B2C brands which connect with their customers and offer them exciting discounts and offers in return for engagement and loyalty. It’s a key marketing medium for B2B companies as well. In fact, in today’s digital age, B2B companies absolutely need to use ...


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4 Social Media Marketing Trends You Need to Anticipate in 2018

Social Media Marketing / Sep 21, 2017

4 Social Media Marketing Trends You Need to Anticipate in 2018

With holiday season just around the corner and 2017 coming to an end, you need to prepare yourself for the next year in advance. If you have been in the social media marketing game for a while, you must know that you need to constantly adapt your campaigns and ...


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Instagram is Testing Direct Sharing of Stories to Facebook

Social Media News / Sep 08, 2017

Instagram is Testing Direct Sharing of Stories to Facebook

It’s common knowledge that Instagram and Facebook share the same ownership. So, it’s only logical that their cross platform compatibility should enhance the user experience. In the past, this compatibility was only limited to photos and videos shared on either of these platforms but now Instagram is expanding its ...


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YouTube Has Announced a Redesigned Look and a New Logo

Social Media Marketing/ YouTube / Aug 31, 2017

YouTube Has Announced a Redesigned Look and a New Logo

YouTube first rolled out a test redesign for its desktop version back in May and now it is rolling out the changes to all the users. In addition, the company is also changing the way the mobile app looks and has also designed a brand new logo to go ...


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5 Tips for Keeping Your Instagram Followers for Good

Instagram Marketing / Aug 30, 2017

5 Tips for Keeping Your Instagram Followers for Good

So, you’ve gathered a lot of Instagram followers but are struggling with earning their loyalty and support? That’s a dilemma that most of the social media marketers face and it’s a genuine concern. If you don’t know how to keep your followers interested, you will end up losing them ...


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5 Mistakes That No Social Media Marketer Can Afford to Make

Social Media Marketing / Aug 29, 2017

5 Mistakes That No Social Media Marketer Can Afford to Make

With around 30% world population using one social media platform or another, social media marketing has never sounded more logical. You will have access to a lot of potential customers if you play your cards right. Each social media platform serves a different purpose. For example, Facebook is great ...


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