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5 Powerful Facebook Advertising Features You Should Definitely Use

facebook/ Social Media Marketing / Jan 01, 2018

5 Powerful Facebook Advertising Features You Should Definitely Use

Even with many social media platforms in the game right now, Facebook still remains at the top as the social media giant. And like with all other aspects of the network, it is the number one choice of the social media marketers for paid advertisement as well. In fact, ...


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Pre-Roll Ads Are Coming to Facebook Watch Tab

facebook/ Social Media News / Dec 15, 2017

Pre-Roll Ads Are Coming to Facebook Watch Tab

You know those ads that we all hate so much on YouTube where you have to watch an ad before you can watch the actual video? Well, apparently those ads are coming to Facebook as well. But the saving grace is that for now, they only seem to be ...


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Facebook Takes Another Step Against Fake News With The ‘More Info’ Button

facebook/ Social Media News / Oct 05, 2017

Facebook Takes Another Step Against Fake News With The ‘More Info’ Button

Ever since the 2016 U.S. presidential elections, Facebook has been going through the fake news scandal. There have been reports that say that without Facebook’s fake news, Donald Trump would not have won the election. You can see how that would be unsettling for people. But since that scandal, Facebook ...


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Facebook’s New Ad Updates: Snooze and Recent Ad Activity

facebook/ Social Media News / Sep 20, 2017

Facebook’s New Ad Updates: Snooze and Recent Ad Activity

If you look at today’s Facebook and compare it to 2004 version when it was launched, you will not believe your eyes. There is absolutely no comparison. And the reason behind that is that Facebook is constantly trying to improve the platform and make it more user friendly. But ...


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Facebook Removes Vital Targeting Options to Prevent Discriminative Ads

facebook/ Social Media News / Sep 18, 2017

Facebook Removes Vital Targeting Options to Prevent Discriminative Ads

In the past week, ProPublica (an investigative reporting publication) uncovered the fact that Facebook enabled advertisers to target people based on discriminations like ‘Jew haters’ and ‘NaziParty’ etc. The company contacted Facebook to further investigate the issue and Facebook promised to remove such discriminations and improve the targeting ...


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Facebook Will Block Pages from Advertising If They Share Fake News

facebook/ Social Media News / Aug 28, 2017

Facebook Will Block Pages from Advertising If They Share Fake News

Ever since the 2016 US elections and the fake news scandal that Facebook faced, Facebook has been taking steps to ensure that the platform is trustworthy. It created a system which enabled third party fact checkers to flag stories that were outright lies and hoaxes. A few months back, ...


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How to Choose the Best Social Media Platform to Market Your Brand

Social Media Marketing / Aug 07, 2017

How to Choose the Best Social Media Platform to Market Your Brand

With social media marketing becoming a major marketing source in the last decade for small and large businesses alike, it’s safe to say that most of the people have acknowledged its power. While there are many brands who have failed to achieve greatness with social media marketing, there are ...


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5 Tips for Creating a Better Facebook Ad Campaign

facebook/ Social Media Marketing / Jul 17, 2017

5 Tips for Creating a Better Facebook Ad Campaign

Creating a Facebook ad campaign that actually is successful can be a lot trickier than you might think it to be. A lot of advertisers create a new ad campaign every day in hopes that this would finally be the day that there campaign will stick true. But most ...


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