How To Make People Notice You On Twitter
Twitter is one of the best social media networks with around 255 Million active monthly users. You can connect with friends and follow people who share the same interests as you. You can share your daily updates and just about anything on your mind through tweets. Twitter is really fun to use.
But that is not all there is to Twitter. Twitter can also help you set up your business campaign and be a huge platform for increasing your costumers.Twitter has become a necessity for business marketers from all over the world. If you are doing social media marketing then it is essential that you add Twitter in your business campaign. Once you have made your Twitter account that is when the real dilemma starts.
You are working hard to get followers but all you have managed to achieve are a few hundred followers and they are not increasing like you imagined they would.
So, the million dollar question is: What are you doing wrong? You can think all you want and stress about it or you could read below the ways in which you can stand out on Twitter and increase your followers.
It is really simple if you get the hang of it and once you have mastered these tricks, they will help you big time. So, here are a few tricks to make your presence known on Twitter:
1-Customize Your Profile:
When people search for your brand or company, the first place they will go to is your profile page. Setting up your profile carefully is of utmost importance. You should fill the entire form on the profile page but there are three boxes that you must fill in order to create a good business profile:
You have to give your customers the location of your business. Don’t be overly specific if you have an international business because people would not be familiar with your town and street address. Just use your city and country and it should be enough.
Give your followers your website/blog address on which they can reach your brand and see your products. It would also help you build an audience to your business website/blog and make it popular.
Twitter allows you to give a bio about yourself which can be up to 170 characters. Use these characters wisely and write a short but descriptive bio about your business and how your customers can benefit from it. Your bio will perform a big role in attracting more customers to your brand so write it carefully.
2-Interaction Is The Key:
Once you start following people, many of them will follow you back if your brand interests them. Take the time to engage with them by responding to their tweets. The key part in any social network in interaction and if you don’t interact then no matter how many followers you gain, it won’t do you any good. Follow back the people who follow you and interact with them too.
Make lists in order to manage the people that you’re following. You can choose lists in whatever way you want but it’s best to make lists that separate your customers, colleagues and competitors. This way you can just select one list and you’ll get the news feed only about people included in that list.
3-Help Your Competitors:
That sounds really idiotic at first but when you think about it, you will find it to be oddly helpful in your overall marketing strategy. Retweet good and interesting posts by your competitors and comment on their posts. Make your presence known in tweeting communities and let them know your point of view about different topics or events.
If you help your rivals, it is very possible that they will notice you and try to return the favor by mentioning you in their tweets. Long story short, you will get an increase in your audience and followers if you help your competitors on Twitter.
Twitter use hash-tags (#) in its search results. If you search for a word and add a hash-tag before it, you will get results including all the tweets that had that particular hash-tag.
A tweet with no hash-tag will only be seen by your followers. On the other hand, a tweet with hash-tag can be seen by all the Twitter users who are reading tweets about that particular hash-tag. Twitter also offers a tool that lets you search for popular hash-tags and then you can use the hash-tag that is most vied by Twitter users.
5-Stick To A Post Schedule
On Twitter, quantity of your posts is really important. If you post infrequently, you have to change that in order to get noticed. Make a schedule while considering two things:
- Number of posts per day
- Timing of the posts
Timing does matter. You don’t want to make several posts at a time because your followers are from all over the world with different time zones. Some are available at one time while some are online at other. Not to mention that people will get tired of seeing a lot of tweets by you at once. So, decide very carefully.Once you make a plan, you better stick to it. If you stay active on your page regularly then you have a better chance of getting popular on Twitter.
6-Make Your Posts Eye Candy For Your Costumers:
Research shows that visual picture has a more lasting effect on brain than any written words. Social media sites let you use this fact to your advantage. Don’t post stuff that has only written material in it. Instead try a different approach and make graphical posts that have the main summary of your post in such a way that people are attracted to read them without getting bored.
So make your posts eye candy for your customers in order to make people understand what you’re trying to achieve with your products.
7-Add Some Personal Touch:
You must have realized in your life that most of the people are nosy and they want to know your personal matters. Same thing applies onTwitter. Keep your people entertained by posting some personal experiences and happenings. But in doing so, keep in mind that your posts should be relative to your business or brand.
People like this kind of stuff and they will get a chance to connect with you which works in your favor because it would increase your chances of getting more followers.
8-Make Your Followers Your Priority:
Keep in mind that what you post should be based upon what your followers would like to see. Get yourself on their level and think what would interest you more. By doing this, you’ll get an idea as to what would get more popularity among your followers. Remember, people won’t care about your posts and move on unless you give them a reason to do otherwise.
All the above mentioned ways are really useful if you apply them in your Twitter routine. You will soon see the difference they will make in your business campaign.